## How has the web changed?
A brief look at Southwest Airlines website evolution

1999 - September

- Physical Desk

1999 - October

- Main categories and functions
- What's New

1999
2002

- Culture
- Quick Links

2002
2006

- Travel Tools as icons
- Hot Deals

2006
2007

- Travel tools as panels
- Main imagery chages

2007
2009

- Travel Products

2009
2010

- Travel Products expanded, multiple locations
- Travel tool panels
- Mega footer beginning

2010
2015

- Less is more
- "Action" or "Do" panel clearer
- Social media links

2015
2022
2022
2023
2023
2024

Screenshots from my collection and from Internet Archive Wayback Machine